Posted on Mar 10, 2015 in Mobile |
Google just upgraded their search algorithms. We have been expecting this for a few months. Here it is.
http://www.netsitesdesigns.com/blog/
- Rollout Scheduled for April 21st.
- Results are expected to also affect standard search, not just responsive searches.
- Google offers a free, although limited inspection of a submitted website.
- Change expected to be significant.
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Posted on Feb 11, 2015 in Web Design |
- It had better look good:
- images that are unique and compelling
- logo in proportion to screen
- font common to market sector, 3 font only
- liberal use of white space
- balanced use of color
- Content:
- Must be clear and to the point
- Has to include master keywords related to service and product
- Never include a typo
- Should include relevant and latest trends
- Always needs to engage the reader
- Logical and Hierarchical Navigation:
- Nothing makes a reader leave the website faster than not knowing where to go next
- Higher pages must be general in nature
- Detail is found on deeper pages
- Never allow your reader to find herself stranded with no way to get back
- Avoid continuous loops where readers go round and round
- Follow the Google Rules:
- There are over 20 categories of attributes to the website that the viewer cannot see
- Include the Meta Tags and Descriptions following the clear guidelines
- Be sure to turn on Google Analytics!
- Include a correct sitemap
- Every page and section must have a correct header
- Image to Text ratio must be properly balanced
- Viewable and Mobile:
- View the website on all six of the major browsers
- View the website on the standard 4 screen sizes
- Make sure there is a mobile version of the website
